About Us

After six years of producing some of the most well-regarded, industry-leading social and Word of Mouth campaigns in the UK as Wildfire Word of Mouth, we are now establishing an international network of social expertise operating under a new trading name – THE SOCIAL PARTNERS.

This will provide access to the full benefit of our multi-award-winning experience in social media marketing, wherever our clients need it.

The Social Partners are part of the WPP Group. WPP are leaders in Advertising, Branding & Marketing.

OVER THE YEARS…
2004: Wildfire becomes the first specialist Word of Mouth (WOM) agency in UK
2005: Wildfire becomes the first UK agency to join Word of Mouth Marketing Association (WOMMA)
2006: Wildfire pilots WOM programmes for P&G, Masterfoods, Nokia and GSK
2008: GREY invests in Wildfire business expansion |Wildfire wins inaugural WARC Global WOM Grand Prix (GSK)
2009: Wildfire and Grey win a Gold Effie (P&G)
2010: Wildfire appoints Graeme Ford as Director of Social Research |Wildfire and Grey win European Excellence Award (Honda)
2011: Wildfire appoints Jane Young as Director of Business Innovation | Wildfire Word of Mouth becomes The Social Partners and opens new offices in Dusseldorf, with more to follow worldwide